Become a Sponsor
Community spirit at its best
Sponsor Our Festival
Sponsoring the Thorpdale Potato Festival is more than supporting an event, it’s an opportunity to make a real difference in the local community.
The festival attracts families, visitors, and media attention from across Gippsland, offering sponsors high visibility through advertising, website recognition, social media, live announcements, and on-site branding.
Your sponsorship helps fund local projects, events, and initiatives, ensuring the Thorpdale district and surrounds continue to thrive. By partnering with us, your business is aligned with community values, heritage, and sustainability, demonstrating your commitment to supporting local agriculture and culture.
Whether you’re looking to increase brand awareness, engage directly with festival-goers, or invest in the future of the community, the Thorpdale Potato Festival offers a unique, high impact platform to connect your brand with locals and visitors alike.
Opportunities for All Budgets
Sponsorship Package Options
Platinum - $7,500 (SOLD OUT)
Top-tier, exclusive sponsor with maximum exposure and control. Includes naming rights to major attractions (main stage + potato picking), full-page program ad, premium branding across all marketing (website, signage, media, radio), strong on-site visibility, and extensive promotional coverage. Comes with exhibit space and 12 passes.
Gold - $5,000 (up to 4 sponsors)
Major sponsor with naming rights to one key attraction. Strong branding across website, program (½-page ad), festival map, and marketing campaigns. Includes media exposure, on-site signage opportunities, exhibit space, and 10 passes.
Silver - $2,500
Mid-level sponsorship with branding at one event, ¼-page program ad, website presence, and limited on-site signage. Includes live mentions during the event, exhibit space, and 8 passes.
Bronze - $1,000
Entry-level business visibility with small program ad (1/6 page), website listing, basic signage opportunity, and event-day mentions. Includes exhibit space and 6 passes.
Festival Supporter - $350
Basic recognition package with name listed in program and website, plus small shared promotional space and 4 passes.
In-Kind Contribution (Custom)
Non-cash sponsorships accepted, with benefits tailored based on the value of the contribution relative to other packages.
Community Impact
Supporting Thorpdale’s Future
Sponsorship of the Thorpdale Potato Festival delivers meaningful, tangible impact for the local community.
Proceeds from the event are reinvested through a dedicated grants program that funds a wide range of initiatives, supporting the town’s ongoing growth and development. In 2025 alone, $61,000 was distributed to local schools, community groups, sporting clubs, and environmental projects.
These contributions directly enhance community well-being, strengthen education, and support sustainable local initiatives. By partnering with the festival, sponsors play a vital role in making these outcomes possible, helping to create lasting benefits that extend far beyond the event itself and leave a positive legacy for future generations.
Get in touch
Contact
- Email: [email protected]
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Location: Thorpdale Recreation Reserve
10 Stockdales Rd, Thorpdale VIC 3835 - Next Festival: Sunday, 7 March 2027
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